Commissions

Serenity of Flight


Laurence Gartel
Serenity of Flight
1989
Cibachrome Print
36 x 24 inches

Commission: Forbes

Absolut Wodka


Laurence Gartel
Absolut Gartel
1991
Cibachrome Print
50 x 40 inches
Collection: Absolut Vodka

Ft. Lauderdale Film Festival


Laurence Gartel
Ft. Lauderdale Film Festival
1995
Cibachrome Print
40 x 30 inches

Warp


Laurence Gartel
Warp
1996
Ink-Jet Print
11 x 8,5 inches

Collection: Coca Cola Company, All Rights Reserved

Commerzbank


Laurence Gartel
Commerzbank
1996
Dye Sublimation Print
9 x 8 inches

Collection: Commerzbank, Germany

Flame


Laurence Gartel
Flame
1996
Ink-Jet Print
11 x 8,5 inches

Collection: Coca Cola Company, All Rights Reserved

PM-PAST


Laurence Gartel
PM-PAST
1997
Ink-Jet on Canvas Print
40 x 30 inches

Collection: Philip Morris, Germany

PM-PRESENT


PM-PRESENT
1997
Ink-Jet on Canvas Print
40" x 30"

Collection: Philip Morris, German

PM-FUTURE


Laurence Gartel
PM-FUTURE
1997
Ink-Jet on Canvas Print
40 x 30 inches

Collection: Philip Morris, Germany

Commissions

"Over the years, I have had numerous commissions by corporations and companies desiring my talents. What has been most unique about most of them is the fact that they had given no art direction, rather allowing my creativity to follow its own path. This section highlights some of the more recent, more unusual commissions, such as the one for GWW. For this project I was asked to create three works of art that celebrated the 50th Anniversary of the Reconstruction of Wiesbaden. I went through many old folders and shoe boxes full of old, yellowing photographs.

Some of the pictures revealed hard times of the aftermath of war. I photographed many of the company's renovated houses with the early housing pictures. My resulting works were a depiction of combined old and new Germany. The final works were printed digitally direct to canvas and are hanging in the corporate headquarters in Wiesbaden.

A more internationally visible commission was for the Cola-Cola Corporation. I was asked to bring the image of Coca-Cola into the next millennium. The best way to achieve this goal was to render several memorable Coca-Cola

trademarks into new and unique forms. Placing some of these pieces on solid black backgrounds, illustrating deep space gave Coca-Cola a new frontier and challenge... I got the idea when the corporate executives told me, 'there is no place on earth where you will not see our brand.' I agreed and replied, 'While Coke is the most well recognized, most well liked trademark on planet Earth, the people outside our planet don't know you... We need to put you out of this world!' " Laurence Gartel